Increase Your Web Visitors And Build Brand Awareness Even In Tough Times
Struggling because your website traffic’s been on a downward trend? Worried about where your rankings will go next? Not sure how if you’re using the right SEO marketing strategies? If you’ve finally given up trying to figure out what’s going wrong, take a crack at giving your site some more charm by using an SEO company.
Perhaps, it could be the best time to maximize the power of a local SEO company. Not only does it guarantee you some bigger organic search rankings, but also the chance to be featured on popular social media sites.
As a professional SEO company, GoSEO can help you develop an intelligent and effective SEO strategy for your website–from keyword analysis through industry research and link building.
We have a dedicated team of SEO strategists, content writers, designers, developers, and data analysis professionals, and you may be able to do SEO in-house. For most businesses, though, in-house SEO isn’t feasible. That’s where we come in.
It can be overwhelming for those just starting to use it or those who recently became aware of it. There’s more to it, but a simple write-up won’t be able to cover it all.
That’s why an SEO company like GoSEO is here to help you out and make your life so much easier.
Keyword Research and Analysis: Grabbing Google's Attention
The first step is to do in-depth keyword research and analysis of your business niche. This analysis will help you understand the way Google and other search engines interpret your website’s keywords, providing you with valuable feedback on how to promote your website through SEO.
Know What They're Looking For
To grab Google’s attention, you must know what people are looking for when they type in your keywords. Understanding the search habits of your target customers will help you identify all the related keywords that can improve your website’s search engine ranking.
This step offers an excellent way to see how people are using various keywords to get information. For example, if you are looking to hire an SEO company locally, you would most likely type in “SEO services” or “SEO services Philippines” when you search Google.
Identify Your Target Keywords
Once you’ve collected your keywords, the next step is to review all the data. Review and analyze your list of keywords, look for important stuff to your business, and have many searches on Google.
GoSEO uses a specific tool for this. Not only that, but our experts can also give you helpful recommendations and guide how to utilize these target keywords.
Get Industry Research and Marketing Insight
To get a precise picture of your current SEO ranking, you need to find out what other websites are doing. After all, you cannot possibly chase after the keywords already being picked up by the top 10 results.
To better understand your competitors, you can check out their keywords, or better yet, speak with our SEO strategist.
What is SEO, and how it works?
SEO, aka search engine optimization, is the process of affecting the visibility of a website in a search engine’s unpaid results. It is often referred to as “natural,” “organic,” or “earned” results—by both improving its on-page SEO and creating content that is more likely to rank well in search engines.
SEO can be generally split into two different types: off-page and on-page. Off-page SEO is optimizing a website for search engines that do not take place on the website itself.
On-page SEO involves optimizing a website’s content by adding keywords to it, for instance, by using target keywords. In addition, there are other on-page tactics, such as using canonical tags and building links back to web pages.
There is no exact recipe for a successful SEO strategy, but more and more search engines are rewarding websites that create high-quality content to connect and engage audience.
Tips for Choosing the Right SEO Agency
1. Research online
Online research can give you an insight into the reputation of different agencies and the quality of their services. Look for websites that rank on the first page of search results and check what they have to say about real-life projects so that you can get a better idea about their level of expertise.
2. Attend conferences
These days, the best SEO professionals attend various industry events, such as Search Engine Optimization Conferences (SEO Conferences). This is a great way to see what types of digital marketing services agencies offer, so you can get a better idea of what you’re looking for.
3. Ask for referrals
The best way to find a professional SEO company that truly supports your goals is to ask for referrals from individuals who have worked with them before. Get in touch with those clients and ask them about their experience.