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For any business website, blogs are one of the most effective types of online content. However, for a blog to rank well in search engines, it must be written properly. Check out the 9 tips on how to write SEO-friendly blog articles. Keep in mind that content writing and SEO work together when developing a strategy […]

A nightmare no one asks for: a sudden drop in organic traffic. Thousands of marketers spend hours executing their content marketing strategy, creating engaging copy and compelling images each day. They create websites with beautiful layouts and build funnels with the best practices. They test everything from content length to headlines to calls-to-action–all for the

For a long time, if rookie entrepreneurs want to launch a business in the Philippines, they have to invest in a large building, hire staff and professionals, and create marketing promotions and advertisements. The trickier part is when they try to make a large-scale change, such as selling their product or service online. Before, the

Finding ways to earn money from your website? Try Google AdSense. You can easily earn money through this online advertising. Google AdSense is an advertising platform that is a component of the Google Ad Network. Using Google AdSense, you can build connections with companies interested in advertising. Then, by also displaying their advertisements on your

Have you watched on YouTube and seen an ad either at the start, middle, or end of the video? Running a PPC or sponsored social media campaign is considerably different from doing advertising on YouTube. Before you even start planning your next video production, you need to have a basic understanding of this platform in

Google Ads is a platform for paid advertising that operates under the pay-per-click (PPC) marketing model. The advertiser pays per click or impression (CPM – cost per mille) on an ad. These ads are a successful technique to attract qualified visitors or clients. In addition, they will make your company visible to people searching for

Fundamentally, voice search allows a user to speak a search term. It differs from a browser search, and as the number of mobile phone users rises, so does the popularity of voice search. The development of voice technology devices began in the 2000s with IBM’s Watson speech recognition, which Google and Apple later followed with

Social media is the most effective venue for digital advertising. It gets more clicks, impressions, and conversions. Among the social media channels, Facebook stands out because it is seven times cheaper than the others. That is why many business owners and entrepreneurs are using Facebook to advertise their businesses. Why use Facebook ads? If you

Founded in 2007, Tumblr is a social networking and microblogging site. It has more than 171 billion postings and almost 500 million registered accounts. Users can share any content with the platform, which is incredibly user-friendly. Tumblr stands out because, in contrast to other social media networks, it allows you to customize your page completely.

Content creation and SEO (search engine optimization) must work together. They are essential to ensure that the content will perform optimally on search engines. There are SEO tools that can help in optimizing the content, but you need to pay for it. The good thing is there are some free SEO tools that can help